Business & Marketing

Across three tracks – Sales & Marketing, Digital Advertising and Accounting – you’ll develop the skills that drive real organizations, with coursework that moves from foundational concepts to live client work and industry-recognized certifications.

Principles of Management [prerequisite] sets up students for lasting success. You’ll learn how to manage employees, develop targeted marketing plans, operate ethically, and use data to improve decision-making and outcomes.

Sales & Marketing [Principles of Marketing 1 & 2] grounds students in the principles that drive consumer behavior, then puts those principles to work through Taste of Valhalla, a school-run business where students manage real marketing campaigns, product development, pricing strategy and market research. A dual-enrollment partnership with Lewis University means you can earn college credit while still in high school.

Digital Advertising [Digital Advertising 1 & 2] shows how brands communicate with audiences across digital channels and then apply it. In the advanced course, students develop real campaigns for school-run enterprises and local businesses using Google and Meta certification programs – gaining hands-on experience in SEO, paid search, social media strategy and data analytics.

Accounting [Accounting 1 & 2 – no prerequisite needed] introduces students to the financial systems that underpin every organization. From double-entry bookkeeping to financial analysis, you’ll develop the critical thinking skills around money, data and organizational responsibility that form the backbone of business leadership.

And when you’re ready to go further, the Business program connects directly to Viking Ventures, where student-led businesses launch, grow and operate with real mentorship and genuine stakes.